Sunday, November 29, 2009

Social Media

My company uses social media quite a bit to get useful demographic information as well as to offer followers promotions.

Creating a Facebook page for your company is useful because you can view demographics of your group which is broken down by area, age, and gender of your group members.

Twitter is also really useful. We use it primarily to offer promotions and keep an open dialog with customers.

Saturday, November 28, 2009

Mission Statement

"To offer hungry people a 30-minute California Style Vacation."

I think this is really concise and to the point. It gives a short explanation of the type of business we are, the target customer, and a brief philosophy of the restaurant.